Stop feeding your user data to Google. These privacy-first analytics tools give you actionable insights with full GDPR compliance and zero data sharing.
Google Analytics 4's complex interface, cross-site tracking, and GDPR complications have driven a wave of privacy-first analytics tools. Self-hosting your analytics means you own all the data, there's nothing to consent to, and your users' behaviour never leaves your infrastructure.
Plausible is a simple, lightweight, open-source and privacy-friendly alternative to Google Analytics. It's just a single 1KB script with no cookies, no personal data, and full GDPR compliance out of the box. Beautifully simple dashboard. Used by 12,000+ paying customers.
$docker run -d -p 8000:8000 plausible/analyticsUmami is a simple, fast, privacy-focused alternative to Google Analytics. It collects only the metrics you care about — page views, referrers, devices — with no cookies and no cross-site tracking. Beautiful, fast dashboard with a one-click Vercel/Railway deploy.
$docker run -d -p 3000:3000 ghcr.io/umami-software/umami:postgresql-latestMatomo (formerly Piwik) is the world's most widely used open-source analytics platform, with 100% data ownership, no data sampling, and full GDPR compliance. It can replace GA360 for enterprise use cases with heatmaps, session recordings, A/B testing, and more.
$docker run -d -p 8080:80 matomo:latestPostHog is an open-source product analytics platform that replaces Google Analytics, Mixpanel, and LaunchDarkly combined. It includes event tracking, funnels, cohorts, session replay, feature flags, A/B testing, and a data warehouse — all self-hostable.
$docker compose up -dAckee is a self-hosted, privacy-focused analytics tool built with Node.js. It's beautiful, minimal, and tracks only what matters: page views, referrers, sizes, and durations — no cookies, no fingerprinting, no cross-site tracking. Ships a GraphQL API for custom dashboards.
$docker run -d -p 3000:3000 electerious/ackee